Nearly any aspect of the internet can be monetized in some way these days, including those that do not have a direct or even obvious method for doing so. Although you cannot necessarily directly monetize your Google Drive in the same way you might a blog or your own website because you are typically the only one that has direct access to the entire library of content you store in it, you have several options for using Google Drive or other parts of your Google account to make money. Here are some of the main ways you can monetize content that can be accessed through or otherwise linked to your Google Drive!
Use Google Drive to Store Sellable Downloads
Many writers, photographers, and other creatives can store a wide range of types of sellable content in their Google Drive. Selling ebooks, digital planners or calendars, stock photos, your own music, or nearly any other type of digital download is another common option for using Google Drive to earn money, and there are several benefits to storing content in your Google Drive and having customers purchase downloads directly from you.
Rather than depending entirely on a third-party company to run your business, which could involve high fees, issues retaining full rights to your content, a higher potential for lost content or not receiving your full earnings, and other concerns, storing your content safely within your own Google Drive can help you maintain a higher level control over your business.
Use Google Drive to Share Premium Content
Start a subscription-based model by offering premium content to your audience. You can create a membership site or a Patreon account and provide exclusive content, resources, and downloads hosted on Google Drive to your paying subscribers.
Use Google Drive to Host Online Courses and Webinars
If you have expertise in a specific field, consider using Google Drive to host online courses, webinars, or workshops. You can create video tutorials, presentations, and documents, and then share access to them with your students or attendees for a fee. Tools like Teachable and Udemy can help you set up and sell your courses.
Use Google Drive for Affiliate Marketing
Consider joining affiliate marketing programs and create content or resources that promote affiliate products or services. Store promotional materials on Google Drive, and share the links with your audience. When people make a purchase through your affiliate links, you earn a commission.
Utilize Google AdSense
For most users, Google AdSense is the main option for using Google products to make money. With this program, Google allows your brand to place ads on search result pages, YouTube videos, websites, and other areas to build brand awareness among searchers that align with the typical demographics of your target audience. You can also allow other companies to advertise on your own videos, website, and other areas, which can play a more direct role in increasing your income than the increased sales that will eventually come from placing your own ads.
Placing Google Ads Using AdSense
Advertising your business in some way is an essential step in making sure it has an adequate level of brand awareness to help you get the sales you need to stay in business and increase your sales over time, and Google AdSense is one of the most popular and effective methods of advertising online. While Google charges a nominal fee per click (CPC) or view (CPM), these clicks and views ultimately provide a significant boost to the number of sales and overall profit of most of the businesses that utilize AdSense. Your Google ads can also be used to encourage viewers to download specific digital products that are stored in your Google Drive, which can help you get even more out of using this program to earn money.
Adding AdSense to Your Content
Website owners, blog writers, YouTube video creators, and other creative business owners can also allow other brands to place their Google Ads on their content, which is the most direct option for using Google to make money. With this option, Google pays creators a set amount each time someone else’s ad is clicked on or viewed on their content, which is one of the most common options for getting paid to create and publish this type of content.
At Vigor Seorchers, we are here to help you utilize paid ads, web design, SEO strategies, and other digital marketing services to increase your profit and grow your business. Whether you are looking to advertise your business to build brand awareness and find new customers, sell your own products that are stored in your Google Drive, or find even more innovative ways to use Google to earn money, we are here to help you evaluate your options and make the most strategic decisions for your brand. Contact us today to learn more about the benefits of using Google to increase your business’s profit or to get started!